Image Generation

Imagen 4 Environmental Impact

StandardEstimated

Google's latest image model — up to 2K resolution, improved text rendering

Architecture
Cascaded Diffusion Model (next-gen)
Provider
Google
2.8 Wh
Energy per query
0.36 g
CO₂ per query
3 mL
Water per query
9x more than
vs Google search

Energy per query

2.8 Wh

9x more than a Google search (0.3 Wh)

CO2 per query

0.36 g

Google Global Network grid (300 gCO₂/kWh)

Water per query

3 mL

~333 queries to fill 1 litre

Processing location

Google global network (64% renewable)

Provider

Google

Category

Image Generation

Grid carbon intensity

300 g CO2/kWh (64% renewable)

How does Imagen 4 compare?

Ranked #92 of 152 models by energy per query

0 Wh2 Wh4 Wh6 Wh8 WhImagen 4Stable DiffusionXLDALL-E 3MidjourneyGoogle search (0.3 Wh)

Detailed Breakdown

Energy Consumption

Imagen 4 generates images at up to 2K resolution with significantly improved text rendering. At ~2.8 Wh per image (1024x1024), it is slightly more energy-intensive than Imagen 3 but produces substantially higher quality. Fast variant available at lower cost ($0.02/image).

Power Source & Carbon

Runs on Google's TPU infrastructure with 100% renewable energy matching.

Water Usage

At ~3.0 mL per image, benefiting from Google's efficient cooling.

About Imagen 4

Imagen 4 is a image generation model from Google, released in February 1, 2026. Google's latest image model — up to 2K resolution, improved text rendering. Each query uses 2.8 Wh of energy and produces 0.36 g of CO₂. That's 9x the energy of a Google search — reflecting the computational demands of image generation. It ranks in the top quartile of image generation models for energy efficiency (#2 of 16).

Imagen 4 benefits from running in Google Global Network, one of the cleaner grid regions in our dataset at 300 gCO₂/kWh with 64% renewable energy. The same model running in a coal-heavy region would produce significantly more carbon per query.

These figures are estimates derived from hardware specifications and API benchmarks — Google has not published official energy data for Imagen 4. Actual consumption may vary significantly depending on batching, quantisation, and infrastructure optimisations that we cannot observe from outside.

Imagen 4 in Context

25.6 kWh
per year

Your yearly Imagen 4 footprint

At 25 queries per day, your annual Imagen 4 usage consumes 25.6 kWh — roughly what a fridge uses in a month. That produces 3.3 kg of CO₂.

9x
vs a text query

Image vs text: the energy gap

Generating one image with Imagen 4 uses 9x more energy than a text conversation with ChatGPT. The diffusion process that creates images requires many iterative passes through the model, each refining the image from noise — far more compute per output than generating text one token at a time.

What does your Imagen 4 usage cost the planet?

Use our calculator to estimate your personal environmental footprint based on how often you use Imagen 4.

Calculate My Compute

Frequently Asked Questions

How much energy does Imagen 4 use per query?

Each Imagen 4 query consumes approximately 2.8 Wh of energy. This is 9x more than a traditional Google search (~0.3 Wh).

What is Imagen 4's carbon footprint?

Based on the carbon intensity of Google global network (64% renewable), each query produces approximately 0.36 g of CO2. The grid in this region has a carbon intensity of 300 g CO2/kWh with 64% renewable energy.

How much water does Imagen 4 use?

Each query consumes approximately 3 mL of water, primarily used for cooling the data centers that process the request.

How does Imagen 4 compare to a Google search?

A Imagen 4 query uses 9x more than a Google search in terms of energy. A Google search uses approximately 0.3 Wh, while Imagen 4 uses 2.8 Wh.

Technical Details

Architecture

Cascaded Diffusion Model (next-gen)

Release date

2026-02-01

Open source

No